Workshop on How to Write a Business Plan


On 16 th November 2019, a workshop on how to write a Business Plan was organized by the SJIM Entrepreneurship Cell, headed by student coordinator Ms. Natasha Rebello. This workshop was organized under the guidance of Dr. Anup Krishnamurthy and Dr. Caren Rodrigues. The workshop focused on explaining the process of building a good business plan and was accentuated with corporate insights and requirements.

The speaker for the workshop was Mr. Sandeep Das, an MBA from IIM Bangalore and a strategy graduate from INSEAD (France). He has worked in management consulting for over 10 years and currently serves as a Director at Pricewaterhouse Coopers (PwC). In his free time, he likes to write and has authored two best-selling books - Yours Sarcastically and Satan's Angels. Both his books have been featured in leading newspapers like Times of India, Mint, CNN IBN, Hindu and Asian Age. He also maintains a business column with Business World and a lifestyle column with MensXP (Times of India).

Mr. Sandeep presented a variety of key topics related to preparing a business plan, namely, finding a good idea that addresses one or more critical pain-points of consumers, capitalizing on the available opportunities, taking into consideration the larger socio- economic context, and estimating the risks and rewards of the business. He covered these topics from a generic business plan perspective and by using examples from existing entrepreneurships, all the while answering questions from the students during the workshop.

The SJIM-Albers International B-Plan Competition is organized by SJIM in association with the Albers School of Business and Economics (Seattle University, USA). This annual competition was initiated in 2017 and has been a corporate learning curve for the students of SJIM and Albers. This year the competition has expanded to other schools in Seattle University and other institutes among the St. Joseph’s group of institutions in Bangalore. The purpose of this expansion was to get students to weigh in from different perspectives on a business plan, thus making each plan more comprehensive. This competition also provides a platform for virtual networking and cultural exposure for students from both countries.

More details about this year’s competition (and that of previous years) can be found here .